Document Type

Article

Date

December 2011

Keywords

Forecasting Attendance, Promotions, Team Performance, Scoring

Disciplines

Economics | Finance and Financial Management | Sports Management

Description/Abstract

Three Minor League Baseball leagues across the Southeastern United States are studied in order to determine what drives fan attendance. Individual game attendance and game characteristics are examined for three leagues located in the American southeast, the Florida State League, the Southern League, and the South Atlantic League. Despite the three leagues encompassing different levels of play (from A to AA), the determinants of attendance are similar across leagues. Factors affecting attendance such as winning percentage, weather conditions, local income and population, and individual game promotions, such as fireworks, are explored.

Additional Information

Copyright Journal of Economics and Finance. This article may be downloaded for personal use only. Any other use requires prior permission of the author and the Journal of Economics and Finance. The article may be found at http://link.springer.com/article/10.1007%2Fs12197-009-9112-4

Share

COinS