Follow

2021

PDF

#oscarssowhite: Millennials, Generation Z And Oscars Viewership, Marissa L. Thomas

2020

PDF

HOW STUDENT-ATHLETES’ SELF-ESTEEM AND PERFORMANCE ARE INFLUENCED BY SOCIAL MEDIA SPORTS FANDOM, Brooke Alexander

PDF

Exploring media preference and trust by millennial investors., Chedza Mmolawa

PDF

FEMALE DATING SIMULATOR GAMERS’MOTIVATIONS AND DEVELOPING PARASOCIAL RELATIONSHIPS WITH GAME CHARACTERS, ruifeng qie

PDF

Parasocial Relationships Among Film Consumers: Can Film Celebrities Influence Purchase Intentions?, Melissa Ann Tucker

PDF

The Impact of Ben & Jerry’s Corporate Social Advocacy on Corporate Reputation and Brand Loyalty, Cayley Young

PDF

SOCIAL MEDIA USAGE IN CRISIS COMMUNICATION: A CASE STUDY OF SAMSUNG, Yihan Yu

2019

PDF

RIVAL BRANDS’ RESPONSE STRATEGIES TO MITIGATE THE NEGATIVE SPILLOVER EFFECTS DURING A BRAND CRISIS, Jan-Juba Y. Arway

PDF

A STUDY OF THE RELATIONSHIP BETWEEN ATTORNEYS AND PUBLIC RELATIONS COUNSEL DURING TIMES OF ORGANIZATIONAL CRISIS IN THE 21ST CENTURY, SELIN DEMIR

HOW PARASOCIAL RELATIONSHIPS BETWEEN SPORTS FIGURES AND FANS INFLUENCE FANDOM AND PURCHASE INTENTION, Juwan Thompson

2018

INFORMATION SUBSIDIES AND MEDIA PORTRAYALS: AN EXPLORATORY STUDY OF PUBLIC RELATIONS’ CONTRIBUTION TO THE DISPARAGING IMAGES OF MUSLIMS IN DOMESTIC NEWS MEDIA, Derrick M. Ingle

PDF

Generation Z and Corporate Social Responsibility, Sharon Uche

PDF

The Role of Public Relations Messaging in Reflecting the Syracuse City School District’s Mission, Values, and Goals, Holly Zahn

2017

PDF

Coast Guard Public Affairs Middle Management and the Excellence Study, Stephen Bailey Lehmann

2013

Link

McLuhan's Relevance in Today's Society: A Look at Social Media on Mobile Devices, Sandy McKenzie

2012

National Reputation by a Non-Profit Organization: How Voluntary Agency Network of Korea (Vank) Affects the National Reputation of South Korea, Ji Yoo Han