Document Type

Honors Capstone Project

Date of Submission

Spring 5-1-2006

Capstone Advisor

Robert Lloyd

Honors Reader

William Glavin

Capstone Major

Magazine, Newspaper, and Online Journalism

Capstone College

Public Communications

Audio/Visual Component

no

Capstone Prize Winner

no

Won Capstone Funding

no

Honors Categories

Creative

Subject Categories

Journalism Studies

Abstract

The involvement of women in athletics has exploded over the last 10 years. This project capitalizes on this changing dynamic by creating a prototype of a women’s college sports magazine called Players. No such magazine currently exists in the United States, but I believe there is a market for it among teenage female athletes who are interested in women’s college sports. Without Players, females have only male-dominated publications like Sports Illustrated or ESPN for general sports coverage, or they can read more female-friendly publications such as Shape and Fitness, which cater to an active lifestyle but do not cover sports. Women’s basketball fans can read Women’s Basketball, but it is a fairly obscure magazine that is hard to find, and it does only a mediocre job of covering women’s basketball and nothing more. Players, however, gives young female athletes and sports fans exactly what they are looking for in a magazine: NCAA news, player profiles, workout tips, fashion advice and entertainment.

Going into this project, it was called to my attention that this generation seeks its news in short and simple messages. With that in mind, I kept the articles relatively brief and used many graphic elements and bold colors to keep my readers visually interested. I also focused--within the five broad categories mentioned previously--on topics that would grab readers’ attentions and hold them there, such as sports-themed films and issues of sexuality, for example.

The goal of this magazine is to level the playing field between men’s and women’s sports coverage. Fans of men’s sports have a seemingly endless supply of magazines to reference, while women’s sports fans have only one. And no magazine provides a steady, in-depth view of women’s NCAA sports. I believe, however, the time has come for fans of women’s sports to have an equal opportunity to read and learn about their favorite teams and athletes, hence the creation of Players

Creative Commons License

Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License.

Share

COinS
 
 

To view the content in your browser, please download Adobe Reader or, alternately,
you may Download the file to your hard drive.

NOTE: The latest versions of Adobe Reader do not support viewing PDF files within Firefox on Mac OS and if you are using a modern (Intel) Mac, there is no official plugin for viewing PDF files within the browser window.