Bound Volume Number

Volume VIII

Document Type

Honors Capstone Project

Date of Submission

Spring 5-2016

Capstone Advisor

Richard Buttny

Capstone Major

Communication and Rhetorical Studies

Capstone College

Visual and Performing Arts

Audio/Visual Component

no

Keywords

growing trend of African-American women in social entrepreneurship, more specifically their motivations for pursuing this career path

Capstone Prize Winner

no

Won Capstone Funding

no

Honors Categories

Humanities

Subject Categories

Arts and Humanities

Abstract

This study seeks to take a look at the growing trend of African-American women in social entrepreneurship, more specifically their motivations for pursuing this career path. In the traditional business model, we find that women are underrepresented at every level of the corporate pipeline, especially in upper level positions. For African-American women, these numbers are even smaller. As such in the recent years, we have seen more and more women turning to entrepreneurship, with African-American women becoming the fastest growing segment of the women-owned businesses population. At the same time, we are also seeing a rise in social entrepreneurship, which led to my interest in looking at African-American women within that particular space. This project consists of research that looks at reports of women in the workplace, the leading factors for leaving the traditional business model for social entrepreneurship, as well as provides a rhetorical analysis of African-American women who are social entrepreneurs.

Creative Commons License

Creative Commons Attribution 3.0 License
This work is licensed under a Creative Commons Attribution 3.0 License.

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