Degree Type

Honors Capstone Project

Date of Submission

Spring 5-1-2019

Capstone Advisor

David Weinbaum

Honors Reader

Peter Koveos

Capstone Major


Capstone College

Information Studies

Audio/Visual Component


Capstone Prize Winner


Won Capstone Funding


Honors Categories


Subject Categories

Business | Finance and Financial Management


Popular modern hip-hop artists are often seen flaunting custom jewelry, pricey cars, expensive personal collections, and other highly-depreciative luxury items. The influence of hip hop culture on the spending habits of its members is responsible for these traditional portrayals. Members of the hip hop community feel the need to mold to the norms established by its history and momentous idols. If those who identify themselves as members of the hip hop community invested their money in the financial markets and instruments, they may have the opportunity to grow their income at a much larger rate. I propose possible market investment scenarios to determine if opportunity costs are undertaken by hip hop artists who inevitably conform to the conventions of hip-hop culture and purchase custom jewelry.

Creative Commons License

Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License
This work is licensed under a Creative Commons Attribution-NonCommercial-Share Alike 4.0 International License.



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