Class Three: More on the Customer: Market Analysis
J. Michael Haynie [Onscreen presenter]
This session covers ways of conducting adequate customer analysis, which will help you understand your customer and their buyer behavior. It helps entrepreneurs understand customers' needs during the launch/start-up phases.
Business Administration, Management, and Operations | Entrepreneurial and Small Business Operations
VetNet, IVMF, Veteran entrepreneurs, Veteran business ownership, Entrepreneurship series, Managing finances, Portfolio, Methods
Marketing research; Small business; Business planning
Business stages--Business cycle--General Information, Industry/Market Research--Business--Research, Strategic Planning--Customer acquisition
Institute for Veterans and Military Families at Syracuse University
VetNet Entrepreneur Track, "Class Three: More on the Customer: Market Analysis" (2013). Institute for Veterans and Military Families. 30.
Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 International License.