From 2001 to 2004, Saudi Arabia engaged in a variety of Public Diplomacy and Public Relations efforts to improve their image in the United States. This paper examines two such efforts, as well as their effectiveness.
Burnham, Candace R.
"Public Diplomacy Following 9/11: The Saudi Peace Initiative and “Allies” Media Campaign,"
Exchange: The Journal of Public Diplomacy: Vol. 2
, Article 7.
Available at: http://surface.syr.edu/exchange/vol2/iss1/7