Las Vegas, Flamingo Resort, projection, materiality, light, visual narrative, transformative
Architectural Technology | Architecture
This thesis reimagines the traditional materiality of the architectural façade by coupling the functional and aesthetic expectations of the day-lit building face with the supplementary material and narrative possibilities of a projected night time display. Engaging the potential of new architectural technologies, the thesis celebrates both the novel and sensational qualities of physically manifested materials and textures while simultaneously exploring the future possibilities of virtual and augmented materials through digital projection mapping.
Set in spectacle-friendly Las Vegas, Nevada, the test site for this experimentation is the Flamingo Resort in Las Vegas, a pivotal intersection of pedestrian and motor traffic. Re-cladding the generic glass façade affords the investigational creation of a sculptural canvas that is visually activated by both sunlight and the projected image. The image to the right illustrates a series of material studies which examine the capacity of applied cladding to provide transparency, reflect daylight and interact with digital projections.
Walton, Annagrace, "This Is Not The Color Yellow | A Thesis On Projecting Materiality" (2016). Architecture Senior Theses. Paper 321.
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